Run your business from a clear commercial position.
For manufacturers and suppliers working with retail chains, and for founders before an investment or an HZZ application.
How we can help
- Retail consultingTerms, prices and negotiations with retail chains.
- Business planningChecking an idea or investment, and the business plan.
- HZZ self-employmentEligibility, points and the business plan for your application.
Retail buying experience · more than 100 suppliers · you work directly with the founder
Know your limit before you negotiate with a chain.
For manufacturers and suppliers who want to get into retail chains, or better terms with the chains they already supply.
- 01
It looks at its margin, not your discount.
Every supplier comes down to one figure: what the chain earns on them after terms, markdowns and returns.
- 02
Buyers come with the numbers ready.
Without your own numbers, you negotiate on theirs.
- 03
A permanent concession stays.
An extra discount becomes the starting point for next year's negotiations.
Retail buying experience: prices, assortment, catalogues, suppliers and commercial terms across a large part of the food assortment.
Check the numbers before you invest.
Analysis of an idea or investment, and a business plan for your own decision, a partner or a bank.
Idea and market check
Is there a buyer, and at what price.
Financial projections
Numbers built from the bottom up, with assumptions you can test.
Business plan
When a bank, partner or investor asks for one.
The self-employment grant has its own rules and its own scoring.
HZZ does not assess a plan the way a bank does. It assesses eligibility, points and consistency with the application form.
Eligibility check
Whether you qualify before you spend time on the application.
Points
Which points can be documented and which depend on the plan.
Business plan
Answers to the form's questions, with consistent numbers.
Application
Documents and a full check before submission.
HZZ makes the decision; Meridian is responsible for the quality of the agreed preparation, not for HZZ's decision.
Procurement and product development
Looking for a supplier or developing your own brand?

Dominik Prelec, mag. oec.
Founder, Meridian Consulting
Dominik worked in procurement at one of Croatia's larger retail chains, across a large part of the food assortment, and worked with more than 100 suppliers. Today he applies that experience to manufacturers' commercial decisions, business plans and HZZ applications. He works directly on every project, without intermediary teams.
More about MeridianHow the decisions that actually cost money get made.
Guides and analysis from practice: working with retail chains, business planning and HZZ self-employment.
You don't need to know the name of the service in advance.
Tell us briefly what it is about. We reply within one working day.
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